If you want better performance, ask better questions. Evidence shows that reframing the questions you ask inspires the kind of productive and insightful ideas that animate the most resilient and successful startups. And by questions, I don’t mean questions like: • What’s your business model?
• What do your customers expect?
• Who is your competition?
• What is the cost of acquiring new customers? These are important “tactical” questions and angel investors expect you to ha